Mobile phone track

 

 

 

 

Pan European Child Track

Pan European Child Track

Carrick James Market Research has launched a new annual Syndicated European Child Track Survey covering six countries: FRANCE, GERMANY, ITALY, SPAIN, POLAND and GREAT BRITAIN. (Total 1800 children)

QUESTION AREAS

TELEVISION

Types of electronic equipment in the home and personally owned (prompted)
Favourite TV programmes (unprompted)
TV programmes liked very much (prompted)**
Viewing and liking of Cable, Satellite and Digital Channels prompted)**
 

CHARACTERS & PERSONALITIES

Favourite personalities/heroes (unprompted)
Sports people liked (unprompted)
Music people liked (unprompted)
Cartoon characters liked most (unprompted)
Awareness and degree of liking of cartoon characters (prompted)**
Licensed products
 

COLLECTIBLES

Frequency of buying (prompted)**

INTERNET

Internet connection and usage at home,

 school/college, elsewhere
Favourite websites (unprompted)

GAMES SYSTEMS & COMPUTERS

Video games/Computers - in home, personally own, played

with in last month

Favourite video  games.

PROMOTIONS

Awareness and purchasing of specific promotions

 (prompted)**

Whether reason for getting.

MOBILE PHONES

Ownership, how  used**

READERSHIP (Annual)

Favourite comics/magazines

TOYS

Wish list of toys wanted

INCOME & SPENDING

Pocket money - ways of receiving pocket money and amount per week,
for Christmas, for birthdays
Main things spend own money on.

BRANDS  

Favourite brands

CONCERNS

Concerns

FASHION

Fashion Brands

** = The prompt lists for these questions will be different in each country and include client nominations

View our Child Track Results Online!

Search specific information in our research results.

Know more about subscription, please contact us:

For Pan European Child Track subscription and Online Results System please contact:

Donna Franklin

donnafranklin@cjmr.co.uk
+44(0)20 7724 3836

For Pan European Child Track subscription and Omnibus Survey please contact:

Antonia Pomar Tomas

antonia@cjmr.co.uk
+44(0)20 7724 3836
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